Competitor Research

SEOs have a lot on their plate. One big area of this is understanding and reacting to what competitor’s are doing.

If brands are able to keep track of competitor changes when they change them and report on these changes in real time, a brand is then able to know the effectiveness of the site updates at the same time as the competitor and can react much quicker.

Learning from competitors changes will allow brands to take the best of their changes and use them to their advantage.